Google

A B2B experience with Google's AI

Web designUX designDesign language

Work 16 / 21

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2024

Google

Google

Google asked us to reimagine a B2B experience for a new initiative that connects merchants with the reach of Google's channels: Merchant Center. We redefined the usual enterprise experience and brought Google's AI into it, to extend what had been a painful B2B workflow.

Digital experience

OS & apps

Google Shopping on the TV, built around gifts. Working from a family member's profile, the screen suggests presents for Grandpa Dave, an e-reader and a massage gun, set in large type that reads from the sofa.

Google Merchant Center onboarding

Lock screen for a Google phone

Next Project

Vital Card

Vital World Elite Mastercard®

Design and MotionBranding

Work 17 / 21