SAS
The app and the digital brand
SAS
Milkinside served as the core design team for SAS Airlines’ digital brand, leading the design of their apps and elevating the SAS digital identity. This nine-month engagement yielded remarkable results, with SAS winning Webby Awards and gaining recognition as one of the world’s best airline apps, thanks to the impactful design work we delivered. Our team focused on creating a cohesive, intuitive digital experience that strengthened the SAS brand and set a new standard in airline app design globally.
Digital experience
Review and pay step in the Scandinavian Airlines app. Each leg keeps its own fare class, SAS Go Light out and SAS Business Smart back, with travelers below and one confirm button that states the total in kronor.
Digital experience
Redesign of the official SAS app for iOS. Flight search and the traveler's points share the welcome screen, set over a sky of clouds, and the rest of the booking flow follows from that one search field.
Digital experience
Itinerary screen exploration for the Scandinavian Airlines (SAS) app. Route, travelers and fare bundle fit on one card, the total price sits on the confirm button, and the next screen is already the boarding pass.
App intro animation for SAS, Scandinavian Airlines, made in 3D. Opening the app feels like the quiet start of a flight, after takeoff and before anything else happens. The airline's deep blue moves through a field of clouds.
Spotify
The brand universe in motion